THOMPSON-REUTERS / TAXOLOGIST
"Taxologist" was created with Tolleson Design to promote the newly designed tax prep software Onesource. The immediate challenge was to make tax professionals cool - no small task - and to provide product info in an engaging and entertaining format! Riffing off the popular Dollar Shave Club spots, director Josh Murphy imparted an endearing wackiness to an otherwise bland subject. The result was Gosh Darn Awesome!
Agency: Tolleson Design
Production Company: Unparalleled Productions
Director: Josh Murphy